Social Media, Print Materials, and Marketing Strategy
for TLCU Financial Credit Union

Originally established in 1953 as the "Taper Lock Employees Federal Credit Union" serving Dodge Manufacturing employees in Mishawaka, TLCU Financial has evolved into a contemporary credit union prioritizing the needs of its members. Presently, TLCU Financial welcomes residents from LaGrange, Marshall, Elkhart, and St. Joseph County to join, as well as individuals with a family member holding an existing TLCU account.

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Emily Steele and Kendra Fleckner, CEO of TLCU Financial, initiated their collaboration in 2019. Initially focused on search listing management, their partnership expanded to encompass social media management and beyond. Presently, Steele Digital offers comprehensive services including social media management and the creation of printed marketing materials such as brochures and annual reports. In addition, Steele Digital played a crucial role in implementing a digital display strategy for TLCU Financial's recent launch.